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Find someone who started where you are

Who they were, how long it took, and the steps in the order they took them.

Social Media Marketing SaaS
$143K/mo
$21K → $143K MRR in 4 months after pivoting to agentic SaaS
Nevo
Nevo, a Founder of Postiz

Nevo is a self-described "hype guy" who watches trends closely and experiments fast. He spent a year and a half grinding Postiz to $21K MRR as a standard social media scheduler, then pivoted hard into agentic SaaS when he saw OpenClaw blow up on X — and the business exploded to $143K MRR in just 4 months.

Building
P Postiz logo
Postiz
Social media scheduling tool that works through AI agents (Claude, ChatGPT, etc.) instead of manual posting — now posts to 30+ platforms automatically.
The playbook — 6 steps
  1. 1

    18 months grinding to $21K MRR as standard scheduler

  2. 2
    The unlock

    One viral X article → 700 daily trials

  3. 3

    Scaled X articles with paid influencer reposts

  4. 4

    Listed API in Claude/ChatGPT marketplaces → agent discovery

+2 more — read the full playbook
ChannelX (Twitter) articles · Paid influencer reposts on X · Claude and ChatGPT marketplaces · API listings for AI agents
Open the playbook
Marketing tools
$51.3K/mo
3 yrs in · bootstrapped, solo
JY
Jon Yongfook, a designer & developer

Ex-head of Digital Product & Design at Aviva; designer and programmer for two decades before going solo. Bootstrapped Bannerbear alone, splitting his time 50/50 between product and marketing.

Building
B
Bannerbear
An API that auto-generates marketing visuals — design once, generate thousands.
The playbook — 3 steps
  1. 1

    Started with the wrong form factor — twice

  2. 2
    The unlock

    Repackaged the same tech as an API

  3. 3

    Split his time 50/50 product and marketing

Read the full playbook
ChannelTwitter / X · Communities · Blogging · Email newsletter
Stack R Ruby on Rails logo Ruby on Rails N Node.js logo Node.js A AWS logo AWS S Stripe logo Stripe
Open the playbook
AI writing
$15.5K/mo
17 months in · started with a $250 loan
JG
Jozef Gherman, a self-taught AI engineer

Self-taught AI engineer who got obsessed with AI + privacy after ChatGPT's rise. Started broke — loaned the business $250 of his own money and built on free tiers in the evenings.

Building
S
StealthGPT
An AI content tool that makes AI-written text read as human — and evade detectors.
The playbook — 4 steps

4 steps, in order, with the numbers — members get all of them.

Pulling these apart takes real hours. Members cover them — and get every step, in order, with the numbers.

Join Builders $9 a month
Creators & social
$92K/mo
his 3rd profitable tool
ES
Eric Smith, an ex-Instagram engineer

Ex-Instagram engineer and serial builder — already ran two other tools at ~$50K MRR before this. Pattern: scratch his own itch, ship ugly, let users shape the product.

Building
A
AutoShorts.ai
An AI platform that fully automates faceless video channels — pick a topic, it posts for you.
The playbook — 4 steps
4 steps · members only Join to read it
Creators & social
$26.2K/mo
5,300 paying customers
CC
Charlie Clark, a designer & engineer

Solo founder with a design + software-engineering background. Reused code from a prior app to ship fast, and only quit his job after hitting $25K MRR.

Building
L
Liinks
A simple, well-designed link-in-bio tool that won a crowded market on design and price.
The playbook — 5 steps
5 steps · members only Join to read it
No-code
$60K/mo
15 months in · #1 PH Product of the Year
MH
Mariam Hakobyan, an engineer turned CEO

Former software engineer and director of engineering, based in Berlin. Grew frustrated with the repetitiveness of dev work and set out to democratize software building.

Building
S
Softr
A no-code platform to build web apps from Lego-like blocks on top of Airtable.
The playbook — 5 steps
5 steps · members only Join to read it
Creators & social
$143K/mo
2 yrs in · 8x in the last 4 months
N
Neville, a developer

Spent 1.5 years grinding to $21K MRR the ordinary way, with 200 followers and no audience. Then went to $143K in four months, adding ~$1K a day.

Building
P
Posties
Social scheduling that AI agents run for you.
The playbook — 6 steps
6 steps · members only Join to read it